From data chaos to paid media
intelligence.
We provide advertisers with transparency into the paid media dynamics of an industry and its players, through an AI-powered data platform. We analyze millions of paid media datapoints to extract the most valuable insights for your business strategy.
- Maison Orion
- Lumière Co.
- Atelier Noir
We capture granular, precise paid-media datapoints through AI.
Our proprietary AI analyzes ads in their entirety. By deep-diving into images, videos and text, it labels each creative with unmatched precision, extracting every relevant datapoint your team needs.
From a raw ad to a row in your dashboard, in seconds.
- 01CaptureEvery ad on Meta, YouTube, Google, TikTok, Snapchat & Pinterest. Indexed continuously.
- 02DecomposeVision-and-language models split each creative into frames, objects, copy and audio cues.
- 03LabelEach datapoint is tagged into your taxonomy: product, audience, objective, tone, setting, format.
- 04Make it yoursAdd your own custom features & taxonomy, anytime.
Know exactly what your
competitors are up to.
We deep-dive into three types of competitive metrics, across every paid platform your competitors use. No spreadsheets to download, no consultants to brief. Just the answers your different teams need to do their job faster, with better results.
Media Strategy Analysis
Unveil your competitors' media strategy. Understand how each brand splits its attention across platforms, objectives and audiences, and where the share of voice actually moves.
- → Share of Voice across platforms
- → Targeting strategy & audience mix
- → Media objectives breakdown
Product Positioning
Understand how brands push their products. Identify which lines receive the most ad pressure, how attention is allocated across categories, and uncover the positioning trends shaping your market.
- → Product universe identification
- → Visibility & emphasis per franchise
- → Custom bespoke research
Creative Strategy
Decode the visual and narrative elements behind successful ads. Analyze how competitors showcase products, structure creatives, pace videos and compose images, and optimize your own campaigns.
- → Visual style & composition
- → Video pacing & structure
- → Narrative arcs & CTAs
Share of Ads Voice
5 brands · 12-month viewTargeting Strategy
Audience mixMedia Objective
Product Universe · All Luxury
Campaign timeline · per brand
Reach indexMaison OrionRetinol+ SerumLumière & Co.Aqua GlowAtelier NoirSeal Serum 05Vermeil ParisHoliday EditFormats · Volume
Unique adsAd Examples
Top reach
From raw insights to automated observations & recommendation through AI.
Read the playbooks, stories
and tactics behind better ad intelligence.
The 2026 State of Luxury Ad Intelligence
Benchmarks across 64 premium houses — Share of Ads Voice, spend allocation by platform, creative mix.
How Maison Orion cut competitive research time by 42%
Replaced three subscriptions and a freelance researcher with one weekly Competition dashboard.
Inside AI Categorization: 95% accuracy, your taxonomy
How we let teams define their own categories — and why High / Medium / Low confidence beats a single black-box score.
See what your competitors
are really doing.
Bring up to three competitor brands. We'll set up the dashboard live, label your first batch of ads and walk you through one auto-generated weekly observation report.